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Showing posts from August, 2017

Know Your Students’ First-Year Experience

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First-year students often have to face challenges while navigating complex college systems to get things done.  While they acquire many new and exciting experiences, it can also be quite difficult for them to adjust to the idea of leaving home, new environment and bigger dreams. The more you know about your students, the better you can understand their needs and handhold them through the new journey they just embarked on.  Sign up to know more about Engage2Serve. Student Retention in Higher Education CRM

BRANDING IN HIGHER EDUCATION

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In a recent interview, H. Rao Unnava, Dean of UC Davis Graduate School of Management shared some concepts with a group of Higher Ed officials focused on improving student recruitment and alumni and donor engagement.  He has more than 30 years of research experience in building and maintaining Institution’s brand loyalty. The following is the summary of the tips taken from the interview. Build brand loyalty for Higher Ed Institutions Brand loyalty is very crucial to getting desired results in Higher Education .  A person who feels an emotional attachment to the Institution is much more likely to make a commitment to the Institution in terms of donations, referrals or take some positive action. The journey from student experiences to alumni communications creates access to many different types of touch points and therefore many opportunities to build brand loyalty. The more the institutions take advantage of these opportunities to build meaningful engagement, the more loyal a

Integrate your LMS, SIS, and other campus systems to create a central mobile hub

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Institutions, big and small are adopting mobile application tools because of a growing need to better communicate with their constituents. At Engage2Serve our  student lifecycle  products help address this engagement concern with a mobile-centric approach that caters to prospects, students, and alumni.  They can be implemented as a stand-alone solution or be configured with integration and data transfer functionality to deliver comprehensive information to students through their mobile devices. However, the process of transferring content and data into a new platform from a Student Information, Learning Management or another internal system is often seen as a herculean task for IT teams. Fortunately, e2s Mobile meets industry compliant technology standards that allow for such an endeavor to be accomplished correctly and securely without losing any sleep. The e2s Mobile products were designed to accommodate integration and interoperability with current campus systems. Integra